Current Roles & Thing I’m good at
UX.UI Design
Founder @ Nottoo Design Lab
Gold Winner @ Indigo Design Awards
User Research
Sr. Researcher @ Revionics
M.S Human Factors @ Virgia Tech
Product & Strategy
Founder @ Bidigo Trading
Creator @ Domo.io
Community
Director of Communication @ UXPA Austin
Podcast Host & Writer @ UX Reality
Selected Case Studies
UuUp App
Case Study
Loco Moco
TM
Space
Case Study
Nerro - Portfolio Template
Case Study
Recognition
& Things
Indigo - Mobile App Design
Gold Winner / DOY Finalist
Nottoo.so
2024
Indigo - UX & Interface
Silver Winner
Nottoo.so
2024
C2A - Lifestyle & Apps
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Nottoo.so
2025
Latest from the blog
UXR is Actually a Support Team? Adaptive Research Approach in B2B Tech - 5min read
Don’t let your curiosity die out: 3 key areas to ask “why” in UXR practice - 5min read
Zhiyue Joey Wu.
Research
Design
About
Current Roles & Thing I’m good at
UX.UI Design
Founder @ Nottoo Design Lab
Gold Winner @ Indigo Design Awards
User Research
Sr. Researcher @ Revionics
M.S Human Factors @ Virgia Tech
Product & Strategy
Founder @ Bidigo Trading
Creator @ Domo.io
Community
Director of Communication @ UXPA Austin
Podcast Host & Writer @ UX Reality
Selected Case Studies
UuUp App
Case Study
Award-Winning Alarm UX
Loco Moco
TM
Space
Case Study
Purpose-Driven Dashboard for Early-Career Creatives
Nerro - Portfolio Template
Case Study
Simplifies how designers showcase their work
Recognition
& Things
Indigo - Mobile App Design
Gold Winner / DOY Finalist
Nottoo.so
2024
Indigo - UX, Interface & Navigation
Silver Winner
Nottoo.so
2024
C2A - Lifestyle & Apps
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Revionics
2025
Latest from the blog
UXR is Actually a Support Team? Adaptive Research Approach in B2B Tech - 5min read
Don’t let your curiosity die out: 3 key areas to ask “why” in UXR practice - 5min read
Zhiyue Joey Wu.
Research
Design
About
Current Roles & Thing I’m good at
UX.UI Design
Founder @ Nottoo Design Lab
Gold Winner @ Indigo Design Awards
User Research
Sr. Researcher @ Revionics
M.S Human Factors @ Virgia Tech
Product & Strategy
Founder @ Bidigo Trading
Creator @ Domo.io
Community
Director of Communication @ UXPA Austin
Podcast Host & Writer @ UX Reality
Selected Case Studies
UuUp App
Case Study
Award-Winning Alarm UX
Loco Moco
TM
Space
Case Study
Purpose-Driven Dashboard for Early-Career Creatives
Nerro - Portfolio Template
Case Study
Simplifies how designers showcase their work
Recognition
& Things
Indigo - Mobile App Design
Gold Winner / DOY Finalist
Nottoo.so
2024
Indigo - UX, Interface & Navigation
Silver Winner
Nottoo.so
2024
C2A - Lifestyle & Apps
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Revionics
2025
Latest from the blog
UXR is Actually a Support Team? Adaptive Research Approach in B2B Tech - 5min read
Don’t let your curiosity die out: 3 key areas to ask “why” in UXR practice - 5min read
Zhiyue Joey Wu.
Research
Design
About
Current Roles & Thing I’m good at
UX.UI Design
Founder @ Nottoo Design Lab
Gold Winner @ Indigo Design Awards
User Research
Sr. Researcher @ Revionics
M.S Human Factors @ Virginia Tech
Product & Strategy
Founder @ Bidigo Trading
Creator @ Domo.io
Community
Director of Communication @ UXPA Austin
Podcast Host & Writer @ UX Reality
Selected Case Studies
UuUp App
Case Study
Award-Winning Alarm UX
Loco Moco
TM
Space
Case Study
Purpose-Driven Dashboard for Early-Career Creatives
Nerro - Portfolio Template
Case Study
Simplifies how designers showcase their work
Recognition
& Things
Indigo - Mobile App Design
Gold Winner / DOY Finalist
Nottoo.so
2024
Indigo - UX, Interface & Navigation
Silver Winner
Nottoo.so
2024
C2A - Lifestyle & Apps
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Nottoo.so
2025
C2A - UX Design
Winner
Revionics
2025
Latest from the blog
UXR is Actually a Support Team? Adaptive Research Approach in B2B Tech - 5min read
Don’t let your curiosity die out: 3 key areas to ask “why” in UXR practice - 5min read